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November 20, 2009

Candid Video Interview: Pursuit of Success

Published by admin on November 20, 2009
Candid Video Interview: Pursuit of Success I was making my social media rounds today and happened upon this YouTube video by Mary Wilhite . The video was recorded on the Monday morning following the Niche Affiliate Marketing workshop in Atlanta a couple of months ago (August ‘09)...
November 20, 2009

Candid Video Interview: Pursuit of Success

Published by admin on November 20, 2009
Candid Video Interview: Pursuit of Success I was making my social media rounds today and happened upon this YouTube video by Mary Wilhite . The video was recorded on the Monday morning following the Niche Affiliate Marketing workshop in Atlanta a couple of months ago (August ‘09)...
November 20, 2009

How FTC Guides Affect Social Media Marketing

Published by admin on November 20, 2009
How FTC Guides Affect Social Media Marketing Mike Hays asked: Lynn, have you seen any reference in the Dec 1 guidline changes as to what you can say on social media sites i.e. ...
November 20, 2009

How FTC Guides Affect Social Media Marketing

Published by admin on November 20, 2009
How FTC Guides Affect Social Media Marketing Mike Hays asked: Lynn, have you seen any reference in the Dec 1 guidline changes as to what you can say on social media sites i.e. ...
November 18, 2009

Guest Blogging Guide & Planning Tools

Published by admin on November 18, 2009
Guest Blogging Guide & Planning Tools With all this talk I’ve been doing about guest blogging & blog interviews, and one way link opportunities… I completely forgot that my dear friend (and brilliant marketer) – Nicole Dean – recently published a complete guide on that very topic! It’s called the Blog World Tour Planner and it comes with a 38 page detailed guide, an idea generator, research worksheet, sample email for contacting bloggers, and a “blog tour” planning spreadsheet. ...
November 17, 2009

Blog Interviews & Guest Blogging

Published by admin on November 17, 2009
Blog Interviews & Guest Blogging In my recent post on One Way Link Building , I mentioned interviews and guest blogging as 2 of the 7 ways to get one way links. I included specific examples of each to give you an idea of how it’s done, and what it looks like...
November 17, 2009

Google Adwords Q&A with Adriana

Published by admin on November 17, 2009
Google Adwords Q&A with Adriana Hi Adriana, I was just reading your blog post about how to Make Money With Adwords , and have a few questions for you… It’s been years since I ran campaigns on Google Adwords (pay-per-click advertising) but I’ve taken a renewed interest in it. In your post, you talk about Quality Score. ...
November 16, 2009

FTC Compliant Endorsements & Testimonials

Published by admin on November 16, 2009
FTC Compliant Endorsements & Testimonials One of the biggest issues surrounding the new FTC Guides going into effect Dec 1st is the use of endorsements and testimonials, and specifically atypical results in your sales copy. Joel Comm mentioned a good example in his recent webinar regarding the new FTC guides – a true testimonial he had received from one of his ebook customers: “after reading your guide I went from making a thousand dollars a day to making 10 thousand dollars a day” A glowing testimonial indeed, and one that would serve Joel well in his sales copy, but certainly not FTC compliant… Key Issue: Atypical Results One of the key issues in complying with the new guides regarding testimonials & endorsements is the use of atypical results. ...
November 14, 2009

New FTC Guides Go Into Effect Dec 1st…

Published by admin on November 14, 2009
New FTC Guides Go Into Effect Dec 1st… Last month I published The FTC Update – In Plain English , but even with that in-depth post I still get questions about the FTC guides on a daily basis. I thought we’d take a moment to clear a few things up, and put your mind at ease a bit. There’s a lot of hype surrounding this topic, some alarmist type talk – things like “10’s of thousands of dollars in fines” or “expect letters from the FTC starting Dec 1st” or “The FTC will freeze all of your accounts while they investigate claims” ...
November 13, 2009

Lynn’s Link Building Bookmarks

Published by admin on November 13, 2009
Lynn’s Link Building Bookmarks In the process of this Link Building series , I’ve been reading some great posts on the topic by other bloggers. I thought I’d share those posts with you as well, along with a few thoughts on each… WordStream interviews link building expert, Debra Mastaler Interviews are one of my favorite post-styles to read. ...

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